E-Commerce Websites That Are Built to Sell, Not Just Look Good
From small catalog sites to full-scale online stores, BusinessKrafts helps growth-focused businesses create secure, fast and conversion-ready e-commerce experiences on WooCommerce, Shopify and custom stacks.
Why an E-Commerce-Specific Website Development Plan?
Selling online is not just “one more page” on your website. It needs a clear buying journey, smooth checkout, trust signals, and fast performance on mobile data networks. That’s why we treat e-commerce as a dedicated service inside our Website Design & Development practice.
For each project we first understand:
- What you sell — products, services, digital downloads or a mix.
- How you fulfil — local delivery, courier, self-pickup, or a hybrid model.
- Who you sell to — B2C, B2B, or marketplaces and distributors.
- What systems you already use — invoicing, stock, CRM, payment gateways.
Only after this, we recommend a platform and a plan. Sometimes the answer is WooCommerce, sometimes Shopify, sometimes a lean “catalog + enquiry” model is better than forcing a full checkout.
What We Deliver in an E-Commerce Website Project
- Platform selection & setup – WooCommerce, Shopify or a suitable alternative.
- Conversion-oriented UX – category structure, filters, product pages and CTAs designed to guide buyers.
- Secure payments – integration with Indian and global gateways (Razorpay, PayU, Stripe and others as needed).
- Mobile-first performance – Core Web Vitals-aligned layouts and image handling.
- Tax & shipping logic – Indian GST basics, shipping zones and rules configured as per your model.
- Essential automation – order emails, abandoned cart reminders (where applicable), simple reports.
- Owner training & handover – how to add products, manage orders and avoid common mistakes.
How We Work on an E-Commerce Project
Every project has its own story, but the underlying structure remains disciplined. A typical engagement follows these stages:
- 1. Discovery & scope – understand your business model, catalogue, margins and must-have features.
- 2. Information architecture – categories, product types, filters and navigation designed for humans and search engines.
- 3. UX & interface – wireframes and layouts prioritising clarity, trust and ease of checkout.
- 4. Build & integration – theme, product types, tax/shipping, payment gateway, email templates.
- 5. Speed & QA – testing on real devices, Core Web Vitals checks, sample orders end-to-end.
- 6. Launch & owner training – soft launch, last-mile fixes, and documentation in plain language.
If you are migrating from an older store, we also plan URL mapping and 301 redirects so that your existing visibility is preserved as far as possible.
Is This E-Commerce Plan Right for You?
This service is a good fit if you:
- Already sell offline and want a serious, long-term online channel.
- Have tried DIY store builders and now need a stable, professional setup.
- Value clean, maintainable builds more than flashy but heavy themes.
- Prefer to understand what is being done on your website instead of depending on jargon.
It may not be the right fit if you are testing a one-week experiment or need a clone of a global marketplace with unlimited custom features on a micro budget. In such cases, we are happy to suggest simpler, low-risk alternatives.
Short FAQs on Our E-Commerce Websites
Which platforms do you usually recommend?
For most small and mid-sized businesses we prefer WordPress + WooCommerce because it keeps you in control of your data and is flexible enough for Indian payment gateways, shipping rules and content marketing. In some cases, a hosted platform such as Shopify is more practical — we decide together after understanding your constraints.
Can you redesign an existing online store instead of starting from zero?
Yes. Where it is safe, we reuse stable foundations (such as your product data) and focus on UX, structure and performance. When the underlying setup is too fragile, we propose a carefully planned rebuild with redirects so that you don’t lose existing search traffic.
Do you also look after SEO and analytics for the store?
We set up clean on-page SEO, essential schema, and basic analytics. For ongoing SEO, content and campaigns, we offer separate Digital Marketing & SEO services that can be layered on top of this build.
How do we get started?
A short discovery call or email is usually enough to outline your needs and estimate the right plan. You can use the contact page to share your current website (if any), product range and timelines, and we’ll respond with next steps.
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