BusinessKrafts designs conversion-ready visuals for your content engine—feature images, carousels, infographics, blog diagrams, ad creatives, and landing components that are on-brand, accessible, and fast.
What We Design
Feature & Inline Graphics
Hero images, diagrams, and callouts that clarify complex ideas.
Carousels & Reposts
On-brand templates for LinkedIn/Meta with post-level UTMs.
Conversion Components
Proof blocks, comparison tables, badges, and FAQs layouts.
Creative Variants
Rapid concepting and refresh cycles to avoid fatigue.
Infographics
Data-driven visuals with export presets for web performance.
Mini Design System
Color tokens, type scale, spacing & grid for consistent content.
Design Principles
Clarity over Decoration
Every pixel supports comprehension, persuasion, or trust.
Consistency at Scale
Reusable templates to keep cadence high without drift.
Performance-First
Lightweight exports, no heavy textures; Core Web Vitals aware.
Performance & File Formats
Exports
- Primary: AVIF/WebP/SVG; Fallback: PNG
- Lazy-load all non-LCP assets
Naming & Variants
- Semantic file names for analytics
- Aspect ratios for blog, social, LPs, and ads
Accessibility
Contrast & Type
- Contrast targets met
- Readable type scales and tap targets
Alt & Context
- Alt text guidance included
- Decorative visuals flagged properly
Asset Handover
Editable Files
- Source files + component library
- Tokens for color/type/spacing
Implementation Notes
- Export presets + usage recipes
- Native HTML/CSS snippets for LP blocks
Onboarding Checklist
Access
- Brand guide & assets
- CMS access and blog/LP patterns
Inputs
- Priority topics & offers
- Proof library (logos, quotes, ratings)
Sample Specs
| Asset | Spec | Notes |
|---|---|---|
| Blog Hero | 1600×900 (AVIF/WebP) | Preload if LCP; include descriptive alt |
| LinkedIn Carousel | 1080×1080 (PNG/WebP) | Template with safe margins |
| Ad Static | 1200×1200, 1200×628 | Concept variants + refresh cadence |
Expected Outcomes
FAQs
Do you follow accessibility?
Yes—contrast targets, alt text guidance, and readable type scales.
Will files be editable?
Yes—source files plus export presets. We can adapt to your tool stack.
Can you align with our brand?
We derive a mini design system or sync with your brand guidelines.
Can you coordinate with writing and PPC?
Yes—design integrates with Content Writing, PPC, and SEO for message consistency.
Need a production-ready design kit? Request a creative kit.
Related: Content Marketing · Content Writing · SEO · Branding · CRO · PPC · Email Automation · Website Development · Analytics & Reporting